The Benefits of Using a Home Stager

Benefits of Using a Home Stager

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According to statistics, 93% of properties that used home stagers sold, on average, in one month or less. Perhaps it’s time to consider hiring a home stager.

If that’s not enough to convince you, consider this: In 2009, over 98% of buyers stated that they created their “short-list” of homes to view solely on the internet.

Here are some more reasons why enlisting the help of a home stager is ideal.

Home stagers see your home as a buyer

The problem with most homeowners is that they are unable to see their homes from a buyer’s point of view. This keeps them from optimizing their homes and placing them in a light that is attractive to potential buyers.

And considering that 95% of buyers buy on emotion, a home stager can offer some valuable insights on what it would take to make someone fall in love with your home.

Home stagers can use your furniture strategically

A 2007 Home Gain survey of 2,000 practitioners found that the return on investment from home staging was as much as 343%, so it would be ideal to leave your furniture in the hands of a home stager so that they can place your items strategically and use your space in the most optimal way.

Sometimes a simple furniture cover or moving the couch to the corner of the room can open a room up and give the illusion that it’s incredibly spacious.

Home stagers can bring useful additions to your home

If your furniture lacks a bit of, say, lustre, a home stager has the connections to rent the appropriate items and stage your home in a way that may change your mind about selling it. Okay, perhaps that’s a slight exaggeration, but you know what I’m getting at.

Home stager can get you more money

Statistically, staged homes tend to sell faster and for more money so if you want to get the most bang for your buck, keep in mind that you stand a great chance of getting your asking price without compromise when using a home stager. And that’s nothing to sneeze at.

How much do home stagers cost?

Well, there is no clear-cut answer here. Some say it’s between $200 to $3,000, others say it’s between 0.5% to 1% of the cost of your home. Shop around and find out for yourself.


  1. Great article! I am a home stager and interior decorator, and I have helped sell homes by staging them for clients As well, I sold our house through Comfree :). It’s proven that a well ‘staged’, or if the term scares you, a well put together and presented home, sells faster and for more money. My approach is very non-threatening and I try to use as much of the existing items in the home as possible… just sometimes in a new way. As mentioned in the artilce, “homeowners are unable to see their homes from a buyer’s point of view”, this is why hiring someone to get your house ready for sale makes sense. Spending a few hundred dollars to get the right price in the right time frame makes good business sense. Happy Selling! Cindy

  2. Jill Gargus says:

    Your post is fantastic and I agree 100%. It’s great to see that you are supporting this industry, with the needs of the home owner in the forefront of your thinking. Kudos to you! Thank you from all of us here at Simply Irresistible Interiors Inc in Edmonton, Alberta!

  3. Tracy says:

    Just a note: I do not advise the Real Estate agent be the home stager. It is a huge conflict of interest for both parties. I teach home staging courses and always mention this fact. A stager is a stager- a real estate agent should be focusing on selling your home. I t is like hiring a plumber to sell your house. Everyone has a job- just do not cross the lines. There is more to home staging than people realize.

    Secondly, ensure that the home stager and their helpers are insured for liability and damages.

    There is nothing worse than adding to the stresses of selling moving…just be wise.

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